Promote. Motivate. Mentor.
It’s crucial for businesses to gain insight from the customers who support them. By gaining valuable insight, business owners can see how customers perceive aspects of their company, such as their products, customer service and website. Additionally, they can use data collection methods to understand how their business can improve and connect with customers through […]
Starting and maintaining a business can be difficult. However, business owners from marginalized communities face unique obstacles, making succeeding in the business world even harder. Factors such as race, gender and sexual orientation have historically prevented marginalized individuals from receiving opportunities. While some work has been done to change this, there is still a long […]
From the minute you walk in the door of Squibb’s Stationers, the difference between the shop and big-store chains is obvious. The locally-owned, independent shop offers an atmosphere that corporate businesses can’t replicate. Tucked away in Weston Village, a neighbourhood in northwest Toronto, the store seems like something out of a fairytale. With its creaky […]
Nowadays, small businesses have an obligation to support the community they conduct business in. Although small businesses already add aesthetic value to the community by providing unique and locally made products, another step in the right direction involves partnering with non-profit organizations in the community. Non-profit organizations are slightly different from charitable organizations. According to […]
Side businesses are becoming an increasingly popular way to earn extra income. According to Self.inc, up to 45 per cent of working Americans have some form of side income. In Canada, an Ipsos poll recently revealed that 74 per cent of business owners and aspiring entrepreneurs feel motivated to start a side hustle. For Gen […]
Gardening is more popular than ever. Canadians spent an impressive $747.5 million on nursery plants in 2021—a year-over-year increase of more than four per cent. The appetite for locally-grown food is strong, with 60 per cent of Ontario’s food grown in the province. With the growing desire to find meaningful work, some individuals are exploring […]
Almost everyone can enjoy a great cup of coffee, and it’s no surprise that the coffee market is heavily saturated and continues to grow. There are approximately 7,000 coffee and snack shops currently in Canada. In 2022, the Canadian coffee market was worth $5.3 billion, and the number of coffee shops grew 1.2 per cent. […]
Arts and crafts have become big business. One example is Etsy, which has increased in revenue and usage every year since 2010. In 2020, Etsy sellers sold US $10.3 billion to the platform’s 89 million active buyers. Many people want to monetize their creative hobbies, and some entrepreneurs have been successful doing so. According to […]
In a business’ early developmental stages, the time will come to hire the first round of employees. There are a lot of elements to consider during the hiring process. In Canada, it is important to know the labour laws of your province since they vary from place to place. You should be aware of the […]
Within a diverse workforce, various creative ideas can be shared. These ideas can boost profits, organization, efficiency and more within a business. On the other hand, having a diverse workforce also means supporting everyone’s unique challenges. Employees can struggle when they feel open communication with leadership is inaccessible. Whether it’s communicating an incredible idea or […]
